Web + Mobile

There's no doubt about it - web and mobile video are changing the world, and creating an infinitude of creative possibilities. For example, we've recently created a comedy series exclusively for Sprint cell-phone users, and an entire Web TV network just for women who love shoes. Check both out below.

Shoetube.tv is our wholly-owned, advertiser supported social entertainment network on the web, connecting women all over the world through their shared passion for shoes. The channel is programmed with top-notch ongoing TV webisode series, from the world's hottest shoe destinations to amazing blog posts.




Rave Reviews for Shoetube.tv

"Surf shoetube.tv. This first Web channel for shoe addicts combines "news" reports on the latest shoe styles, sneak previews of spring lines and clever woman-in-the-street interviews. You don't have to have Imelda Marcos's shoe closet to love it."

NEWSWEEK, FEBRUARY 18, 2008

"With shows like "Pimp my Pump," and "Real or Deal," I have a feeling that women will be flocking to the site. Shows are designed to be fun and fresh, and are exactly what women are looking for."

FASHION-FOX.COM

"A new website based in Boston is quickly becoming the Hub for shoes."

FOX 25 NEWS

"In what may be the next online shoe-centric phenomenon-in the fierce glitter-strewn aftermath of "let's get some shoes, betch"-Shoetube plants its well-shod toes firmly in the universe of shoes and its obsessed legions thereof. The website takes the reins with short, snappy, strangely addictive video clips."

WEEKLY DIG, MARCH 5, 2008

When FreemantleMedia, producers of American Idol, wanted to create a mobile entertainment network targeted toward young male Sprint mobile phone users, they turned to Powderhouse for content. We created and produced a series of outrageous mobisodes called "Devastation."




Powderhouse 212 Elm Street Somerville, MA USA 02144 617.629.2200